Eau de parfum | Branding & Packaging

Eau de parfum | Redesign | Passion Project

ABOUT THE BRAND

SATTWA is a brand owned by the Macedonian company Alkaloid. They started with women's face creams and later added face milk and body balm. They also have a line of perfumes for women, which is the focus of this redesign project.

ABOUT THE PROJECT

Two years ago, I came up with an idea for a project while using one of Alkaloid's perfumes. I was pleasantly surprised by the scent and decided to do some research. That's when I discovered their brand, Sattwa. I found out that they have a floral collection of eau de parfums that are still available on the market. I decided to redesign their perfume collection and give it a fresh new look.

For this project, I came up with an idea to present the names of each product on their packaging. I mainly used the colors that were already used in the packaging and added gold foil and texture to enhance the design. Since this was just a personal project, I didn't include the brand logo. Instead, I focused on creating a new visual identity for the products.

SERVICES

Concept | Logo Design | Branding | Packaging

JEUNESSE EAU DE PARFUM

A fresh and clean perfume for women featuring Indonesian ylang-ylang, tuberose, jasmine, ambergris, cedar oil, and musk.

This fragrance is perfect for any occasion and will leave you confident and radiant.

CONCEPT

"Jeunesse" perfume is a fragrance that exudes elegance and sophistication, capturing the essence of youthful allure.

The perfume wordmark features the Balbes font, which is a modern serif font with a perfect blend of shapes and lines, creating a timeless charm with a contemporary twist.

The color palette for "Jeunesse" perfume is a harmonious blend of deep blue, sky blue, beige, and bright gray, creating a sophisticated and timeless aesthetic that resonates with elegance and allure.

The packaging design for "Jeunesse" perfume embraces a minimalist aesthetic, accentuated by subtle touches of deep blue and gold typography. The deep blue tones create a sense of mystery and allure, while the shimmering gold accents add a touch of glamour and prestige.

NIRVANA EAU DE PARFUM

An exclusive perfume with exotic scents of iris, ambergris, and tuberose that transport you to a harmonious space filled with captivating floral and fruity aromas.

CONCEPT

"Nirvana" is a perfume that embodies a feeling of complete calmness and joy. The color green is often associated with nature, growth, and vitality. In the context of Nirvana, the color green may symbolize a strong connection to the natural world. The perfume wordmark was created using the Balbes font, with a few particular adjustments to give it an overall desirable appeal.

The packaging design for the "Nirvana" perfume has a minimalist look, highlighted by subtle touches of deep green and gold typography. The color palette conveys a feeling of natural beauty, tranquility, and sophistication. The harmonious blend of deep green, moss green, Chinese white, and black creates a serene and elegant aesthetic.

MY VERITY EAU DE PARFUM

A perfume inspired by the freshness of green apple, complemented by floral notes of jasmine and white rose, offers a tranquil and pleasurable fragrance. The seductive, gentle, and irresistible aroma leaves pleasant chords that enchant your senses.

CONCEPT

"My Verity" perfume captures the essence of authenticity and truth. It embodies passion, energy, and vitality with a harmonious blend of captivating notes that evoke confidence and allure. The scent exudes a warm and sensual aroma that symbolizes the depth and richness of one's true self. The wordmark of the perfume was created using the Balbes font and adjusted to give it an overall desirable appeal.

The packaging design for the "My Verity" perfume has a minimalist look, highlighted by subtle touches of deep red and gold typography.

The color palette features a deep red, scarlet, cream, and midnight black, evoking a sense of timeless elegance and refinement. Each color uniquely contributes to the overall aesthetic, enhancing the allure and sophistication of the fragrance.